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Revolutionary Eco-Fashion Hits UAE Markets | |
| Sumita Pawar |
22Ahead, a men's fashion brand based in the UAE, has relaunched its fashion label with a renewed commitment to producing 100% sustainable and eco-friendly products.
The brand is setting new standards for ethical fashion practices, emphasizing environmental responsibility and inspiring consumers to make conscious choices.
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At the heart of 22Ahead's ethos is the use of 100% organic fabrics, ensuring both style and sustainability.
These fabrics carry important certifications such as the Global Organic Textile Standard (GOTS), OEKO-TEX, and the Global Recycled Standard (GRS). The brand also takes a holistic approach by utilizing 100% recycled and recyclable packaging materials.
For every article sold, the brand commits to planting one tree in areas around the world that are most affected by deforestation and are ecologically vulnerable. To promote circularity and reduce waste, 22Ahead offers a unique Clothing Return Program.
The brand empowers consumers with knowledge about eco-friendly best practices through weekly tutorials and blog posts on their social media pages and websites. Transparency and accountability are core values for 22Ahead, providing an annual impact report that highlights its environmental initiatives and showcases the collective efforts of customers in making a positive difference.
With its relaunch as a sustainable and eco-friendly fashion label, 22Ahead invites fashion enthusiasts to embrace purchase decisions that make a positive impact on the planet. By choosing 22Ahead, consumers can align their values with their style, contributing to a more sustainable future.