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The importance of creating a sustainable infrastructure for green transportation is highlighted by Bridgestone EMIA | |
| Staff Writer |
At the Saudi Intermobility Expo 2022, held recently at the Al Faisaliah Hotel in Riyad, Bridgestone EMIA emphasised the importance of encouraging the development of a sustainable mobility ecosystem to lessen the environmental impact of the transportation sector and guarantee a safer future for future generations. Bridgestone promoted the circular economy and carbon neutrality throughout the value chain by showcasing its most cutting-edge tyres and tyre technology at the exhibition.
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Through our participation in the Saudi Intermobility Expo 2022, we were able to highlight 'Bridgestone E8 Commitment,' which drives our ambitious journey to become a sustainable solutions' provider together with our employees, society, partners, and customers," said Stefano Sanchini, Regional Managing Director of Bridgestone Middle East and Africa. In addition, the conference revealed numerous opportunities within the green mobility ecosystem, a field in which we intend to make significant contributions. Our commitment to sustainability is shown in the Saudi Intermobility Expo 2022, which aims to create a more environmentally friendly transportation system in line with Saudi Vision 2030 and the Ministry's objectives. In addition to expanding our business, we are dedicated to improving our community and protecting the environment so that we can be a reliable resource for future generations.
At the conference, Bridgestone was a member of a panel discussion titled "Forces of Change: Creating the Mobility Ecosystem of the Future," which discussed strategies for building a resilient transportation network for the years to come.
In an effort to direct its business model toward carbon neutrality, Bridgestone is actively strengthening its sustainability measures. Bridgestone has committed to achieving net-zero emissions by the year 2050 as part of its attempt to meet the Milestone 2030 goals for carbon reduction.
Bridgestone has innovated a portfolio of premium EV tyres and tyre technologies that provide excellent handling and control, short braking distances, and exceptional grip in all weather conditions as part of its ongoing commitment to supporting green mobility and capitalising on the growing opportunities in the electric vehicle (EV) market.
Because of its excellent performance in severe weather and the security it provides while driving, Bridgestone is today one of the most popular and dependable solutions for a large number of visitors throughout the world.