A report entitled “Making the Middle East the new cradle of innovation” launched today.
The report notes that governments and private-sector companies in the region already have ambitious and large-scale development plans, such as Saudi Arabia’s Vision 2030 and the UAE’s Vision 2071, which seek to harness technologies to transform their economies into efficient and sustainable engines of prosperity.
As per the report, the MENA region faces so-called “wicked” challenges that are both complex and interrelated, notably including acute water scarcity, heavy dependence on imported food, and relatively high incidences of obesity, diabetes, and cardiovascular disease.
Addressing such challenges and harnessing the role of global leadership in future-oriented sectors will require a paradigm shift in the way regional leaders conceive ideas and transform them into tangible realities, said the report.
“Incremental change won’t be enough to meet the aspirations and potential that this region has,” said Dr. Yahya Anouti, Partner and ESG leader with Strategy& Middle East.
“We need to foster a radically different and disruptive kind of thinking that we are calling ‘Moonshot MENA,’ if we are to marshal the resources and imagination needed to challenge the boundaries of technological possibility and human ingenuity,” he added.
Report further mentioned the four shifts needed to achieve moonshot MENA which include, mindset, research, talent, and funding.
“Moonshot” is a reference to the NASA Apollo Programme, but it also applies to more recent world-changing milestones, including the rapid development of COVID-19 vaccines.
The four transformations needed for “moonshots” are indispensable, but in some ways, they are by-products of two foundational aspects, aspiration and urgency, the report found.
According to the report, the aspiration is for the region to play a much more substantial global role in tackling key issues, from climate change to chronic disease.
The urgency is based in part on intractable problems that the region faces currently, particularly including water scarcity, for which world powers are unlikely to come to the Middle East’s rescue in the event of crisis.